IGN and AskMen continue their growth in Australia and are now building their dedicated sales operation. We’re searching for a Sales Manager, Ad Ops Manager, 2 Account Managers and Sales Support
We’re delighted to be working with the market-leading games and men’s lifestyle media brands as IGN
transfer control of local business operations to the newly formed Ziff Davis Australia Pty Ltd. The move follows the sale of IGN Entertainment by News Corp earlier this year to the fast-growing digital media business, Ziff Davis, Inc. The newly formed local company will take over commercial representation for both brands from News Australia on 1st July 2013 – a move that may eventually see other Ziff Davis brands launch in the country.
More about the jobs we’re currently searching for here:
Digital Innovating for good
We all talk about how our ideas can change the world for the better, but one Sydney based firm is really making a difference. Australian digital design and development company Vivant
recently launched a global first in London: Jaro.com
, a game for good that challenges the world to raise US$1 billion within the year. Players will decide how to split it between charitable causes and one lucky winner.
The AIMIA Outstanding Contribution Award goes to …
I know we’re weeks late with this but we wanted to congratulate Jennifer Wilson for winning the AIMIA Outstanding Industry Contribution Award
- great lady who totally deserves it. For those of you who don’t know Jen, she is currently a Director at The Project Factory
, and has a zeal for storytelling across multiple platforms, a passion for all things mobile and device-independent consumer relationships.
Jen is also the author of many papers on digital screen content issues including ‘Getting in the digital frame: A screen producer’s guide to the digital landscape’, ‘The Digital Deadlock: How clearance and copyright issues are keeping Australian content offline’, ‘ Pocket Power: getting your content mobile’ and co-author of ‘The Writer’s Guide to Making a Digital Living’. Jen sits on the Council of the Screen Producers Association of Australia representing the Interactive Media Division.
Technology at LaVolta is growing
LaVolta isn't known for recruiting in the technical space, however we have been successfully growing our practice in senior technology recruitment since Greg Dwyer joined us as our Digital Director in July 2012. Greg brings over fifteen years of recruitment experience in digital and technology and a large established network of senior experts across web technologies.
Digital Bullet 8 - Innovation
What was the most interesting or innovative thing you saw in digital last year? It might be an app, or a web site or a business model. Something you invested in or something you wished you’d invested in!
Thanks to Feverpitch for all their help on this series
Digital Bullet 7 - Big Data
The role of data seems to be becoming increasingly important in the digital sector. We now have so-called ‘chief data officers’ at the major digital media publishers. The marketing departments of major brands have clever young data analytics people focused on the slicing and dicing of customer information to inform and target their ad campaigns. E-commerce businesses ensure that everything we do online is tracked, recorded, analysed, used to sell us something. So much data about our individual online habits and profile is available that new data companies like eyeota have been able to insert themselves into the digital media buying process -- advertisers, media agencies and DSPs are now seeking to buy ad campaigns against particular audiences instead of inventory. What are some of the trends you see in the collection and use of big data? Are their issues or pitfalls we should be aware of?
Thanks to Feverpitch for their help on this series